AI for Product Marketing
Your product changes weekly.
Your videos should too.
Record your screen or describe your product — PuppyDog writes the script, generates visuals, personalizes for every viewer, and updates everything in minutes. No video editor needed.
PuppyDog is trusted by 1000+ leading brands
The problem
The video backlog that never shrinks.
Product marketing teams need videos for every launch, onboarding flow, training program, and sales cycle. But creating even one takes days — writing, recording, editing, reviewing. By the time it's done, the product has already changed.
"It's always challenging to use professional software as a novice. You can get basic results, but not high-end results."
Andrea Kropp — Marketing Leader, LandingAI
How it works
From screen to published. In under an hour.
No agency. No video editor. No waiting a week.
Record your screen or describe your product
Walk PuppyDog through your product however works for you — screen recording, a URL, or plain text. No script prep, no re-takes.
AI writes the story
Script, visuals, voiceover, animations, and callouts — generated automatically. Even for complex technical products, the first draft is good.
Personalize for every viewer
Set up personas by industry, role, or company — PuppyDog generates a tailored version for each automatically. One workflow, thousands of videos.
Update in minutes when your product changes
When a feature ships, update every affected video in minutes. No re-recording. No starting over.
The Enterprise Platform
The AI platform for product video creation and personalization
Automated Product Video Creation
Automatically generates engaging product videos.
AI-Generated Product Videos
Create personalized product videos automatically.
Custom Avatars & Voices
Add your own avatars and voices to enhance engagement.
Step-by-Step Video Scripts
Let AI generate tailored video scripts for seamless walkthroughs.
Product Video Personalization
Automatically personalize content for each segment or individual, with AI agents conducting in-depth research
Personalize by Person or Persona
Personalized and relevant to each persona at the right stage.
Integrate with CRMs and databases.
Seamlessly connect with your CRM and customer databases.
Engagement Analytics
Optimize customer interactions for better results.
“PuppyDog.io has built a platform that uses generative AI to create hyper-personalized product demos so sales and marketing professionals can engage with prospective customers in a more targeted way.”
Andrew Ng
|
Founder, Coursera
"Puppydog's been a huge help. It's really easy to use, so recording and editing product demos is fast—what used to take an agency and a lot of time now happens quickly and cheaply. The scriptwriting is surprisingly good on the first try, and the voiceovers sound great. I was able to create four videos to complement four dynamic landing page variants in just a few days."
David S.
|
Product Marketing Manager
Our re-engagement campaign with Puppydog was a major success, far exceeding our expectations in terms of reply rates, meetings booked, and reactivated leads. Their platform made it incredibly easy to launch a high-impact campaign, but what really stood out was their support team.
Krista Schubert
|
Overproof
PuppyDog AI platform allowed us to create personalized, engaging demos in minutes. We've seen a significant increase in customer engagement, and secured multiple qualified leads.
Highly recommend it!
Terri Sullivan
|
CEO, Waypoint
Use Cases
Keep Your Story in Sync
Your product evolves every week, but your story shouldn't fall behind. Automatically create product videos for every launch, feature update, and release.
Enterprise-Ready Content
Create polished, on-brand product videos that meet enterprise standards, without relying on agencies or lengthy production cycles.
Scale Every Product Launch
Instantly personalize the same product video for different industries, customer segments, companies, or individual prospects to maximize engagement and adoption.
Increase Customer Engagement and Drive Revenue
Personalized Product Videos
Using customer profiles, usage patterns, and feature adoption gaps, PuppyDog automatically generates product videos tailored to each customer.
Deliver a seamless customer experience with AI-powered videos that help users get value faster, and drive adoption.
Personalized Demos
With an embed code, you can seamlessly publish personalized demo experiences on your website, landing pages, or blogs.
Acquire New Customers Faster
Generate personalized demos that align with each prospect’s needs, helping your sales team stand out and close more deals.
Send Email Campaigns
Run marketing campaigns with demos personalized for each contact using their profile data.
Create Training Content in Minutes
AI Powered Training Videos
PuppyDog automatically creates training videos that guide sales, marketing, and customer success teams through key product features and messaging.
Empower your teams to learn faster with AI-generated, personalized content.
Customer Stories
From one video a week to dozens
Their product changed faster than video production could keep up, capping the team at a single video per week. With PuppyDog they launched dozens in one week.
90%
85%
Personalized demos across outbound
Instead of one generic demo sent to every prospect, SARC MedIQ delivered personalized product videos matched to each account and role across their outbound programme.
20,000
300
Significant increase in customer retention
A Fortune 500 software company used PuppyDog to create product videos for both its customers and sales teams. The results have been incredible, helping customers understand product capabilities on their own while enabling sales teams to get up to speed faster.
22%
Integrations
Fits into the stack you already use.
FAQ
Frequently Asked Questions
What is PuppyDog?
PuppyDog is an AI platform that automatically creates personalized product videos for every audience, customer, or use case, with no manual video production required.
How is PuppyDog different from tools like Loom?
Loom requires you to record the video, write the script, and narrate it yourself, with limited visual effects. PuppyDog takes an AI-first approach, creating polished, on-brand, engaging product videos end to end. Once created, videos can be easily personalized for different audiences, customers, and use cases, or updated as your product changes.
How is PuppyDog different from interactive tours like Walnut, Navattic, or Storylane?
Interactive tours are great for letting users click through a product, but they require users to actively navigate multiple steps and still take manual work to create and keep updated. In fact, Navattic's 2026 research found that even the top 10% of interactive demos have only a 40% completion rate.
PuppyDog takes a different approach. AI automatically turns your product into an engaging, on-brand video that tells the story for the viewer, with no clicking or navigating required.
Once created, the same video can be personalized for different audiences, customers, and use cases, and easily updated as your product changes. Use it for prospects, customer education, feature launches, onboarding, upsell, and more.
Can I track who’s watching the demos?
Yes! PuppyDog gives you insights like view time, drop-off points, and what each viewer cared about so your team can follow up with context. It can also send this information to your CRM, Slack channels or emails.
Is this only for sales and marketing teams?
Not at all. PuppyDog is used by sales, marketing, onboarding, and customer success teams to deliver consistent, personalized experiences at scale.
Can I try it before committing?
Absolutely. We offer a free access, no credit card needed so you can see create your first product video.
How long does it take to get started?
Most teams are up and running in under 10 minutes. We also offer onboarding support to make setup a breeze.